Last week an article by CNBC indicated that Citigroup was in heavy negotiations with American Airlines to be the exclusive card issuer for American Airlines credit cards. These negotiations are immensely important for American Airlines because the revenue that comes from airline loyalty programs are now a huge portion of their income. It’s become so important, in fact, that it’s sometimes joked that airlines are credit card companies that fly planes. According to Delta CEO Ed Bastian, nearly 1% of the entire US economy is charged to Delta credit cards. The revenue from selling loyalty points to banks is a multi-billion dollar industry for airlines, and its a revenue stream they take very seriously.
American Airlines is in a strange situation because they have cobranded credit cards issued by two different banks. There are four credit cards issued by Citigroup which include three personal credit cards and one business card. Barclays technically has two personal American Airlines cards, but one is only available through upgrade, the AAdvantage Aviator Silver. The only Barclays American Airlines card with a current sign up bonus is the AAdvantage Aviator Red.
The fact that American Airlines has two banks issuing their credit cards is because of an American Airlines merger with US Airways over a decade ago. US Airways had a relationship with Barclays and after the merger US Airways credit cards issued by Barclays became American Airlines cards. American Airlines kept that relationship going, even as people began to forget about US Airways.
It makes sense for American Airlines and Citigroup to form an exclusive relationship. It would make the AAdvantage program more straightforward by reducing the complexity of having multiple card issuers. In the end, I think it’s highly likely that American Airlines will end their relationship with Barclays and form an exclusive relationship with Citigroup.
AAdvantage Aviator Red Card
If Barclays is going to get dropped from the AAdvantage program, it’s safe to say the Barclays AAdvantage Aviator Red card is going to go away. In some respects, good riddance, it’s not a very interesting card. It earns 2 miles per dollar spent on American Airlines purchases and 1 mile on everything else. You do get a free checked bag and preferred boarding but the annual fee is $99.
The thing that does make it interesting is that the signup bonus is incredibly easy to earn. Right now, there is a 70,000 mile signup bonus available through Frequent Miler’s website. What is the spending requirement? Signup and use it once. Literally, pay the $99 annual fee, activate the card and buy a pack of gum using the credit card and 70,000 AAdvantage miles are yours for the taking.
70,000 AAdvantage miles is a pretty decent haul. We took recently our family of four to Costa Rica from our small regional airport during Spring Break for a total of 120,000 AAdvantage miles and around $340 in taxes. Also, I have noticed, anecdotally, that flights out of smaller airports that are serviced by American Airlines don’t pay significantly higher amounts of points than flights out of larger airports. That it is definitely not the case for United Airlines, for example.
In addition, I’ve been eyeballing some deals to Portugal for spring break that are running around 22,500 AAdvantage miles one way per person. Having an extra 70,000 miles would top off our accounts enough to book the flights there, even though it wouldn’t be enough to get home.
Fear of Missing Out
I think that this is the last chance I have of taking advantage of one of the biggest no-brainers in points and miles. It’s legitimately buying 70,000 miles for $99. It’s not the best signup bonus the card has offered. Jenn got this card about a year ago when it offered 60,000 points for one charge and 15,000 for an authorized user and an additional charge to the authorized user card. However, it is definitely a solid deal, and waiting for a better deal at this point could mean that I miss out completely.
In the middle of writing this post, I actually did apply for this card and was approved. That’s fantastic and I will happily take my shiny new 70,000 miles from American Airlines. As a matter of fact, after I was approved, my daughter walked downstairs and I convinced her to apply for it as well and she was approved.
In all fairness, when I told her there was an annual fee she balked, but I told her if she would use her miles to pay for her ticket to Portugal, I would pay for her annual fee and she jumped on it.
Potentially Good News From the Exclusive Deal with Citigroup
Knowing that Barclays will likely be cut out of the American Airlines credit card business, it means that there will be less choices, and less available signup bonuses in the future. Still, it does raise the possibility of American Airlines becoming a transfer partner for Citi Thank You points.
American Airlines currently doesn’t have a transfer partner. Most major airlines have transfer partners, with Delta Airlines being a partner from American Express Membership Rewards points and United Airlines and Southwest Airlines being partners from Chase Ultimate Reward points. American Airlines was briefly a transfer partner of Citi Thank You points a few years ago, and was a transfer partner of Bilt Rewards very recently. A few months ago Bilt Rewards and American Airlines ended that partnership, and maybe that has to do with their negotiations with Citigroup.
With no current transfer partner, and with American Airlines negotiating a deal with Citigroup, there is a fairly good possibility that Citi Thank You points will become transferable to American Airlines. If that becomes a reality, I will definitely be attempting to earn more Citi Thank You points, because I find a lot of value in American Airlines miles.
In the end, I hope the changes that American Airlines makes to their credit card business with Citigroup works out to be beneficial to both them and their cardholders. Knowing how important that loyalty points are to the business of airlines puts a lot of pressure on them to have a good and profitable loyalty program. In the meantime, I need to figure out how I’m going to use these shiny new American Airlines miles.
Newby to Expert Traveler 